We really liked the topic Upper Deck brought up this week. What should we do to get kids interested in collecting new trading card sets? I like to twist their sentence a little and put it as, what should we do to get kids interested in the hobby in general?
Here is the idea I had posted on there:
"Here is a new/old idea. How about introducing kids through collecting by putting 1 or 2 cards into cereal boxes? This hasn’t been done too often since Post had them in their boxes in 93 and 94. Have a checklist of about 10 players and have one card per box of cereal. And from here move onto other foods as well. Kids love food. You can put mini cards into boxes of Cracker Jack. Put them into fruit snack boxes. I was a kids once and nothing was more exciting than finding something special in my box of food.
Thats just a start. Put cards and video games together. In order to get kids into this great hobby, you have got to target their favorite spots. If they really dig what they find in their box of cereal or in the other foods or video games for free cards, it could push them into buying the real stuff.
But there has got to be a kid friendly brand(s) out there for them to purchase. Not something too expensive (I have seen so many parents not buying because of price), too confusing (meaning no Sp’s and variations), or too much in depth with the product. They need something simple, colorful, eye catching and on a kid level. Die cuts, refractors, cards that you can feel (ones with felt or bumpiness) could be attention drawers.
And maybe besides sports, doing their favorite tv shows might be a draw in. You never know."
This was only part of an idea I had. There is a ton of stuff we can do to fix the hobby to draw interest from younger fans.
I now post this question to you guys...what do you think we or card companies should do to draw in a younger fan base so the future of our hobby doesn't disappear?
0 comments:
Post a Comment